Groovy Night Out
The Groovy Night Out campaign was designed to promote New Theatre & Restaurant’s holiday gift certificate sales. As part of this initiative, I developed a comprehensive suite of collateral, including:
a complete visual guide for the team use
multiple holiday-specific webpages and assets
a new hero slider for the homepage
engaging XML based Eblasts
a 20-page print brochure that was mailed to 80,000 recipients
This cohesive approach aims to enhance visibility and drive sales during the holiday season. Please scroll down and enjoy!
all photography done by Vision Savage Media
Holiday Website Design
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Holiday Website Design -
Eblasts
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Eblasts -
These are 3 of my favorite eblasts from holiday campaign. Please right click (if on desktop) on each picture and click “open image in new tab” to view the whole eblast. Long press each image if you are on mobile. These images are just really long screenshots of an email.
New Theatre & Restaurant’s 2024 Gift Certificate Brochure
A new version of this brochure is created and mailed to roughly 90k people every year. This year we worked with Barry Williams, AKA Greg Brady of the Brady Bunch. I developed the gift certificate branding above to make the construction of this brochure easier and more streamlined.
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Cover
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